Daniel Hillier | Agency - Weapon 7
Design for Mercedes, inspired by the "I Am Mercedes-Benz" TV ad featuring Josh Brolin, directed by renowned filmmaker Johnny Green.
Specialist design and typography for Mercedes-Benz
I was headhunted by London’s dynamic independent agency, Weapon7, to bring my expertise in design and typography to their key Mercedes account. It was a pleasure producing so many amazing projects with such a talented bunch of peps. Being trusted to deliver innovative creative solutions for one of the world’s most iconic automotive brands. My work spanned high-impact new model launch campaigns, including dm, pos, press and magazine ads, digital email marketing, and bespoke promotional communications. No surprise like most smart independents Weapon 7 later merged into the AMV BBDO network. Heres a glimpse at just a few projects I designed.